Scopus2023200 citations
Analysis of key factors for improved customer experience, engagement, and loyalty in the e-commerce industry in Indonesia
Authors: A Felix, GD Rembulan
Venue: Aptisi Transactions on Technopreneurship (ATT) 5 (2sp), 196-208, 2023
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Google Scholar / Sinta-Garuda202361 citations
Strategi identitas digital: analisis personal branding di platform tiktok
Authors: A Felix, DO Briyanti, FM Young, I Livaro, W Wijaya
Venue: JDMR Jurnal Digital Media & Relationship 5 (2), 92-100, 2023
Menguatkan trajectory riset social media, TikTok, influencer marketing, trust, dan engagement digital.
Open evidence ->Google Scholar / Sinta-Garuda202447 citations
Pemanfaatan teknologi layanan fine dining untuk meningkatkan customer experience dan influence satisfaction: Utilization of fine dining service technology to improve customer …
Authors: A Felix, SJ Salim, JM Karsten
Venue: Technomedia Journal 8 (3), 420-433, 2024
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Google Scholar / Sinta-Garuda202344 citations
Digital transformation and the customer experience: Enhancing engagement and loyalty
Authors: A Felix, GD Rembulan
Venue: entrepreneur: Jurnal bisnis manajemen dan kewirausahaan 4 (03), 228-240, 2023
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Google Scholar / Sinta-Garuda202537 citations
Application-based elementary schools interactive education platform analysis and design
Authors: A Felix, DY Bernanda, AS Kembau, F Effendy, R Nathaniel
Venue: IAIC Transactions on Sustainable Digital Innovation (ITSDI) 6 (2), 114-128, 2025
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Scopus Proceedings202422 citations
Micro influencers enhancing brand visibility and audience engagement on tiktok digital platform
Authors: A Felix, DY Bernanda, GD Rembulan, N Giovanno, RN Muti
Venue: 2024 3rd International Conference on Creative Communication and Innovative …, 2024
Menguatkan trajectory riset social media, TikTok, influencer marketing, trust, dan engagement digital.
Open evidence ->Google Scholar / Sinta-Garuda202421 citations
Memahami Kepuasan Pelanggan: Mengeksplorasi Customer Experience dengan Pendekatan Observasi Online
Authors: A Felix, S Lia, SF Katherine, CC Natalie
Venue: Economics and Digital Business Review 5 (1), 87-99, 2024
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Google Scholar / Sinta-Garuda202318 citations
STRATEGI KOMUNIKASI PEMASARAN DIGITAL: MENGOPTIMALKAN UNIQUENESS UNTUK MEMPERTAHANKAN LOYALITAS PELANGGAN
Authors: A Felix, C Cerlysia, L De Sheng, M Hendra, R Tjalani, V Colin
Venue: Jurnal Common 7 (2), 164-175, 2023
Output Google Scholar yang mendukung rekam jejak publikasi dan trajectory riset digital business.
Open evidence ->Google Scholar / Sinta-Garuda202316 citations
Analisis penggunaan social media marketing dan influencer marketing dalam meningkatkan penjualan gelato dengan konsep unik
Authors: A Felix, I Livaro, FM Young, W Wijaya, A Jonathan, C Celvine
Venue: SEIKO: Journal of Management & Business 6 (2), 279-287, 2023
Menguatkan trajectory riset social media, TikTok, influencer marketing, trust, dan engagement digital.
Open evidence ->Luaran Bimbingan202514 citations
Literasi digital dan kewirausahaan: Mempersiapkan generasi muda menghadapi tantangan bisnis digital
Authors: A Felix, J Sutrisno, DY Bernanda, RJN Makarawung, AS Kembau, K Hong
Venue: Jurnal Pengabdian Dan Kewirausahaan 9 (1), 2025
Menunjukkan pembimbingan dan produksi output akademik bersama mahasiswa atau kegiatan akademik terapan.
Open evidence ->Google Scholar / Sinta-Garuda202410 citations
Analisis Faktor-Faktor Yang Mempengaruhi Customer Experience Dalam Pembelian Tiket Konser Pada Tiket. com
Authors: A Felix, AS Kembau, S Stevania, NK Wardhani
Venue: Economics and Digital Business Review 5 (2), 653-661, 2024
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Luaran Bimbingan20248 citations
Pemanfaatan tiktok dalam strategi pemasaran: studi kasus naughty indonesia dan pelatihan tim pemasaran digital
Authors: A Felix, D Yurisca, AS Kembau, J Sutrisno, F Maitri
Venue: Jurnal Abdimas Bina Bangsa 5 (1), 707-716, 2024
Menguatkan trajectory riset social media, TikTok, influencer marketing, trust, dan engagement digital.
Open evidence ->Luaran Bimbingan20246 citations
The impact of Shopee PayLater on students' consumptive behavior: Between convenience and traps
Authors: A Felix, V Vindis, Y Yulianto, RLT Hutasoit, F Alexander, J Sutrisno
Venue: Digismantech (Jurnal Program Studi Bisnis Digital) 4 (2), 2024
Menunjukkan pembimbingan dan produksi output akademik bersama mahasiswa atau kegiatan akademik terapan.
Open evidence ->Luaran Bimbingan20246 citations
Pengaruh Shopee PayLater terhadap Perilaku Konsumtif Mahasiswa: Antara Kemudahan dan Perangkap The Impact of Shopee PayLater on Students’ Consumptive Behavior: Between …
Authors: A Felix, Y Vindis, R Lyem, F Alexander, J Sutrisno
Venue: Jurnal Digismantech 4 (2), 33-43, 2024
Menunjukkan pembimbingan dan produksi output akademik bersama mahasiswa atau kegiatan akademik terapan.
Open evidence ->Scopus Proceedings20255 citations
Factors influencing e-commerce skincare purchase decisions through consumer behavior models
Authors: A Felix, DY Bernanda, AS Kembau, RJN Makarawung, J Sutrisno, ...
Venue: 2025 4th International Conference on Creative Communication and Innovative …, 2025
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Google Scholar / Sinta-Garuda20245 citations
Strategi Komunikasi Influencer: Sebuah Studi Kasus tentang Dampak TASYA FARASYA pada Keputusan Pembelian Konsumen
Authors: A Felix, SR Susilo, AA Kurashige, GV Teniwut, V Winata, DPL Usman
Venue: YUME: Journal of Management 7 (2), 871-879, 2024
Menguatkan trajectory riset social media, TikTok, influencer marketing, trust, dan engagement digital.
Open evidence ->Google Scholar / Sinta-Garuda20235 citations
Digital Transformation And The Customer Experience: Enhancing Engagement And Loyalty. Entrepreneur: Jurnal Bisnis Manajemen Dan Kewirausahaan, 4 (03), 228–240
Authors: A Felix, GD Rembulan
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Google Scholar / Sinta-Garuda20244 citations
Perspektif Persaingan Strategis: Pendekatan Lima Kekuatan Porter pada Industri Bahan Bakar Shell
Authors: A Felix, C Cerlysia, LDS Hermanto, M Hendra, R Tjalani, V Colin
Venue: Economics and Digital Business Review 5 (2), 108-114, 2024
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Google Scholar / Sinta-Garuda20234 citations
Analisis Faktor Dan Strategi Branding Youtuber Jerome Polin Dalam Mempertahankan Eksistensi
Authors: A Felix, Cristianasis, JW Warda, F Jonathan, FN Hadi, SS Putra
Venue: JIPSI : Jurnal Ilmu Politik dan Komunikasi 13 (2), 115-127, 2023
Output Google Scholar yang mendukung rekam jejak publikasi dan trajectory riset digital business.
Open evidence ->Google Scholar / Sinta-Garuda20253 citations
Integrasi augmented reality dalam e-commerce fashion: studi pengembangan operasional website custom hoodie berbasis PMBOK
Authors: A Felix, J Sutrisno, GD Rembulan
Venue: Journal of Industrial Engineering and Operation Management (JIEOM) 8 (1), 2025
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Google Scholar / Sinta-Garuda20243 citations
The role of fomo, personalization, and social sharing in driving customer engagement and brand loyalty: Insights from spotify wrapped in indonesia
Authors: AS Kembau, FB Lendo, A Felix, Y Vincent
Venue: Digismantech (Jurnal Program Studi Bisnis Digital) 4 (2), 2024
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Google Scholar / Sinta-Garuda20223 citations
Pengaruh mediasi brand image pada brand ambassador, event marketing dan social media marketing terhadap minat beli di Blibli
Authors: V Venness, AS Kembau, A Felix
Venue: Syntax Literate; Jurnal Ilmiah Indonesia 7 (12), 20325-20335, 2022
Menguatkan trajectory riset social media, TikTok, influencer marketing, trust, dan engagement digital.
Open evidence ->Google Scholar / Sinta-Garuda20213 citations
Analisa Kinerja Suatu Perusahaan di Jakarta dengan Menggunakan Balanced Scorecard
Authors: A Felix
Venue: Digismantech (Jurnal Program Studi Bisnis Digital) 1 (1), 2021
Output Google Scholar yang mendukung rekam jejak publikasi dan trajectory riset digital business.
Open evidence ->Scopus Proceedings20252 citations
Easy Kost UI/UX design for streamlined boarding house management
Authors: J Sutrisno, RJN Makarawung, DY Bernanda, AS Kembau, A Felix, FN Doa
Venue: 2025 4th International Conference on Creative Communication and Innovative …, 2025
Output Google Scholar yang mendukung rekam jejak publikasi dan trajectory riset digital business.
Open evidence ->Google Scholar / Sinta-Garuda20252 citations
Digital transformation in grocery shopping: A case study of segari users in the modern market era
Authors: A Felix, A Tarigan
Venue: Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) 8 (2), 6855 …, 2025
Relevan dengan transformasi digital, Operational Efficiency, dan pengembangan proses bisnis.
Open evidence ->Google Scholar / Sinta-Garuda20252 citations
Manajemen Operasional Dan Transformasi Digital Pada Zalora: Implikasi Terhadap Loyalitas Pelanggan Di Wilayah Jakarta Utara
Authors: A Felix, J Sutrisno, D Yurisca
Venue: Journal of Industrial Engineering and Operation Management (JIEOM) 8 (1), 2025
Relevan dengan transformasi digital, Operational Efficiency, dan pengembangan proses bisnis.
Open evidence ->Google Scholar / Sinta-Garuda20242 citations
ANALISIS PENGARUH SOCIAL MEDIA INFLUENCER: PEBASKET SOMBONG, HIBURAN DAN WAWASAN DALAM DUNIA DIGITAL
Authors: A Felix, D Dellavita, A Theranata, W Andreas
Venue: Jurnal Ekonomi Pembangunan STIE Muhammadiyah Palopo 10 (1), 131-141, 2024
Menguatkan trajectory riset social media, TikTok, influencer marketing, trust, dan engagement digital.
Open evidence ->Google Scholar / Sinta-Garuda20242 citations
Analisa Customer Delight UMKM di Indonesia dalam Penggunaan Aplikasi E-Commerce B2B
Authors: A Felix, GD Rembulan, D Yurisca, AS Kembau, J Sutrisno, SR Susilo
Venue: YUME: Journal of Management 7 (3), 167-179, 2024
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Luaran Bimbingan20261 citations
PENGARUH KUALITAS PRODUK DAN KUALITAS LAYANAN SHOPEE MALL TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN
Authors: A Felix, S Swandari, AL Zulfikar
Venue: JATI (Jurnal Mahasiswa Teknik Informatika) 10 (1), 854-862, 2026
Menunjukkan pembimbingan dan produksi output akademik bersama mahasiswa atau kegiatan akademik terapan.
Open evidence ->Google Scholar / Sinta-Garuda20251 citations
Can user-generated content drive the purchase of sustainable products? exploring the role of persuasion knowledge among young consumers in jakarta
Authors: AS Kembau, FB Lendo, A Felix, SD Wijaya
Venue: Digismantech (Jurnal Program Studi Bisnis Digital) 5 (1), 2025
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Google Scholar / Sinta-Garuda20241 citations
Inclusive business and its contribution to employing people with disabilities
Authors: A Felix, FJ Wijaya, E Venita, M Melisa, A Patricia, E Sidarta, T Athaliav
Venue: JURISMA: Jurnal Riset Bisnis & Manajemen 14 (1), 59-68, 2024
Output Google Scholar yang mendukung rekam jejak publikasi dan trajectory riset digital business.
Open evidence ->Google Scholar / Sinta-Garuda20221 citations
Pengaruh Faktor E-Service Quality Dan Kepuasan Konsumen Terhadap Perilaku Konsumen Pada Produk Fashion Di E-Commerce Shopee
Authors: A Anthony, AS Kembau, A Felix
Venue: Syntax Literate; Jurnal Ilmiah Indonesia 7 (11), 17502-17515, 2022
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Google Scholar / Sinta-Garuda20260 citations
The Abuse of Freedom of Speech in the Digital Era: Social Media in the Perspective of Constitutional Law
Authors: RS Tarigan, A Felix
Venue: Journal of Law, Politic and Humanities 6 (4), 2505-2521, 2026
Menguatkan trajectory riset social media, TikTok, influencer marketing, trust, dan engagement digital.
Open evidence ->Google Scholar / Sinta-Garuda20260 citations
Mapping the Evolution of AI Chatbots in Indonesia (2021-2025): A PRISMA-Based Systematic Literature Review on Applications, Technologies, and Impacts
Authors: A Felix, AM Sundjaja, J Sutrisno, N Suryadi
Venue: Engineering, MAthematics and Computer Science Journal (EMACS) 8 (1), 57-64, 2026
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Luaran Bimbingan20260 citations
PELATIHAN CONTENT WRITING ESSENTIALS BAGI SISWA SMA BUDI AGUNG: MENINGKATKAN LITERASI DIGITAL GENERASI MUDA
Authors: A Felix, AS Kembau, RJ Makarawung, DY Bernanda, A Haryadi, ...
Venue: Jurnal Pengabdian dan Kewirausahaan 10 (1), 2026
Menunjukkan pembimbingan dan produksi output akademik bersama mahasiswa atau kegiatan akademik terapan.
Open evidence ->Google Scholar / Sinta-Garuda20260 citations
Strategic Market Segmentation for Gen Z Skincare Consumers: A Multi-Variable STP Framework Application for Pre-Launch Brand Market Entry in Indonesia's Digital Beauty Ecosystem
Authors: MB Ciputra, J Setiawan, B Sanjaya, A Felix
Venue: Majapahit Journal of Islamic Finance and Management 6 (2), 1671–1686-1671–1686, 2026
Output Google Scholar yang mendukung rekam jejak publikasi dan trajectory riset digital business.
Open evidence ->Scopus Proceedings20260 citations
Evaluating AI-Powered Chatbot Acceptance in Indonesian Skincare E-Commerce: An Extended Technology Acceptance Model Approach
Authors: B Sanjaya, MB Ciputra, J Setiawan, A Felix, J Sutrisno, JF Andry
Venue: 2026 International Conference on Current Research in Artificial Intelligence …, 2026
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Scopus Proceedings20260 citations
Evaluating User Trust and Acceptance of AI-Based Interactive Systems in Digital Business Environments
Authors: J Sutrisno, RJN Makarawung, DY Bernanda, AS Kembau, A Felix, ...
Venue: 2026 International Conference on Current Research in Artificial Intelligence …, 2026
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Scopus Proceedings20260 citations
Leveraging Artificial Intelligence Generated Content (AIGC) for Digital Content Marketing Strategy: A Case Study of a Pre-Launch Skincare Brand in Indonesia
Authors: MB Ciputra, B Sanjaya, J Setiawan, A Felix, AL Zulfikar, S Swandari
Venue: 2026 International Conference on Current Research in Artificial Intelligence …, 2026
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Scopus Proceedings20260 citations
A Python-Based Framework for Integrating Multi-Modal AI in Automated Video Production Workflows: A Strategic Business Perspective
Authors: A Felix, J Sutrisno, S Swandari, DY Bernanda, AS Kembau, V Leonardo
Venue: 2026 International Conference on Current Research in Artificial Intelligence …, 2026
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Scopus Proceedings20260 citations
Trust, Enjoyment, and Engagement in AI-Generated Marketing Content: The Conditional Role of AI Familiarity
Authors: AS Kembau, IGWSC Putra, FF Tampinongkol, AP Kumaat, A Felix, FS Lee
Venue: 2026 International Conference on Current Research in Artificial Intelligence …, 2026
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Google Scholar / Sinta-Garuda20260 citations
Konstitusionalitas Regulasi TikTok dan Kedaulatan Digital: Analisis Komparatif Indonesia, Amerika Serikat dengan Model Uni Eropa
Authors: A Felix, S Wibowo, RS Tarigan, SR Abdurrahman
Venue: SUPREMASI: Jurnal Hukum 8 (02), 148-164, 2026
Menguatkan trajectory riset social media, TikTok, influencer marketing, trust, dan engagement digital.
Open evidence ->Luaran Bimbingan20260 citations
MENGAPA KONSUMEN DI KOTA AMBON MEMILIH SHOPEE? ANALISIS PENGARUH TAGLINE GRATIS ONGKIR DALAM MEMPENGARUHI KEPUTUSAN PEMBELIAN DI TENGAH PERSAINGAN PLATFORM DIGITAL
Authors: A Felix, S Swandari, AS Kembau, D Yurisca, J Sutrisno, RM Dermawan
Venue: JATI (Jurnal Mahasiswa Teknik Informatika) 10 (1), 914-920, 2026
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Luaran Bimbingan20260 citations
TRANSFORMASI PENGALAMAN KONSUMEN DALAM KAMPANYE “BELI LOKAL” PADA TIKTOK SHOP SETELAH INTEGRASI DENGAN TOKOPEDIA
Authors: A Felix, J Sutrisno
Venue: JATI (Jurnal Mahasiswa Teknik Informatika) 10 (1), 871-877, 2026
Menguatkan trajectory riset social media, TikTok, influencer marketing, trust, dan engagement digital.
Open evidence ->Luaran Bimbingan20260 citations
PERANCANGAN APLIKASI" RECYCLE REWARDS" BERBASIS PMBOK UNTUK MENINGKATKAN EFISIENSI PENGELOLAAN SAMPAH RUMAH TANGGA
Authors: A Felix, V Leonardo
Venue: JATI (Jurnal Mahasiswa Teknik Informatika) 10 (1), 844-853, 2026
Menunjukkan pembimbingan dan produksi output akademik bersama mahasiswa atau kegiatan akademik terapan.
Open evidence ->Luaran Bimbingan20260 citations
MEMBEDAH DAYA TARIK PRODUK LOKAL: PENGARUH MINAT BELI DAN CUSTOMER EXPERIENCE PADA EKOSISTEM TOKOPEDIA.
Authors: A Felix, M Ingrid, M Melcelyn, AS Kembau, JA Putra
Venue: JATI (Jurnal Mahasiswa Teknik Informatika) 10 (1), 863-870, 2026
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Luaran Bimbingan20260 citations
SYSTEMATIC LITERATURE SYSTEMATIC LITERATURE REVIEW: AI-DRIVEN PERSONALIZATION DALAM BEAUTY/SKINCARE E-COMMERCE DAN DAMPAKNYA TERHADAP PERILAKU KONSUREVIEW: AI-DRIVEN …
Authors: A Felix, A Rofiq, N Suryadi, JF Andry, AM Sundjaja, DA Nugroho
Venue: JATI (Jurnal Mahasiswa Teknik Informatika) 10 (1), 878-884, 2026
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Google Scholar / Sinta-Garuda20260 citations
Menakar Potensi Pasar E-Commerce: Pelajaran dari Kesuksesan dari Platform E-Commerce Alibaba
Authors: A Felix, J Sutrisno, AJ Wijaya, W Hakim, N Niko, D Wilson
Venue: Digismantech (Jurnal Program Studi Bisnis Digital) 5 (2), 2026
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Scopus Proceedings20250 citations
Augmented Reality Experience And Purchase Intention: Examining The Mediating Role Of Behavioral Control In Loreals Application
Authors: J Sutrisno, A Felix, D Bernanda, RJN Makarawung, AS Kembau, ...
Venue: 2025 International Conference on Informatics, Multimedia, Cyber and …, 2025
Relevan dengan digital business, customer experience, e-commerce, loyalty, dan perilaku konsumen.
Open evidence ->Luaran Bimbingan20240 citations
Memanfaatkan potensi tiktok: Panduan komprehensif untuk membuat dan mengelola iklan produk gaya hidup di era digital
Authors: A Felix, AS Kembau, J Sutrisno, D Yurisca, C Antonia
Venue: Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS) 7 (2), 479-491, 2024
Menguatkan trajectory riset social media, TikTok, influencer marketing, trust, dan engagement digital.
Open evidence ->Google Scholar / Sinta-Garuda0 citations
Income Perception, Interest Rate Perception, and Digital Microfinance Adoption: Micro-Enterprise Credit Decision-Making in Indonesia's KUR Program
Authors: AL Zulfikar, A Felix, S Swandari, IV Gea
Venue: Indonesian Journal of Digital Business 5 (4), 1801-1821, 0
Output Google Scholar yang mendukung rekam jejak publikasi dan trajectory riset digital business.
Open evidence ->Google Scholar / Sinta-Garuda0 citations
Jurnal Bisnis Manajemen Dan Kewirausahaan
Authors: A Felix, GD Rembulan
Output Google Scholar yang mendukung rekam jejak publikasi dan trajectory riset digital business.
Open evidence ->Google Scholar / Sinta-Garuda0 citations
Integrating Multi-Touchpoint Customer Journey Mapping in Pre-Launch Digital Marketing: An Extended AIDA Framework for Indonesian Skincare Brands
Authors: B Sanjaya, MB Ciputra, J Setiawan, A Felix
Venue: Indonesian Journal of Digital Business 5 (4), 1842-1853, 0
Relevan dengan agenda AI, AI-generated content, chatbot, workflow automation, dan pengembangan kapabilitas digital.
Open evidence ->Google Scholar / Sinta-Garuda0 citations
VALIDASI KELAYAKAN PEMASARAN DIGITAL UNTUK MEREK SKINCARE PRA-PELUNCURAN: PENERAPAN KERANGKA INNOVATION SWEET SPOT
Authors: MB Ciputra, J Setiawan, B Sanjaya, A Felix
Venue: Indonesian Journal of Digital Business 5 (4), 1853-1864, 0
Output Google Scholar yang mendukung rekam jejak publikasi dan trajectory riset digital business.
Open evidence ->
HKI20260 citations
Desain Antarmuka dan Pengalaman Pengguna (UI/UX) Website E-Commerce Brand Skincare L’Essaine
Pencipta: Brianna Sanjaya dan Antonius Felix
Pencatatan: Nomor Pencatatan 001136460
Luaran HKI tentang desain antarmuka dan pengalaman pengguna website e-commerce brand skincare L’Essaine.
Open evidence ->
HKI20260 citations
Sistem Chatbot Berbasis Kecerdasan Buatan untuk Layanan Konsultasi Skincare Digital dan Informasi Brand L’Essaine
Pencipta: Joseph Setiawan dan Antonius Felix
Pencatatan: Nomor Pencatatan 001136476
Luaran HKI tentang sistem chatbot berbasis kecerdasan buatan untuk layanan konsultasi skincare digital dan informasi brand L’Essaine.
Open evidence ->
HKI20260 citations
Sistem Prompt AI Visual untuk Konten Media Sosial Brand Skincare L’Essaine
Pencipta: Mikael Bryan Ciputra dan Antonius Felix
Pencatatan: Nomor Pencatatan 001136468
Luaran HKI tentang sistem prompt AI visual untuk konten media sosial brand skincare L’Essaine.
Open evidence ->
HKI - Seni Terapan20260 citations
Desain Digital Website Company Profile dan Katalog Produk Industri PT Airindo Mitra Utama
Pencipta: Maximilian Immanuel Chang dan Antonius Felix
Pencatatan: Nomor Pencatatan 001388101
Luaran HKI untuk desain digital website company profile dan katalog produk industri B2B.
Open evidence ->
HKI - Karya Tulis Lainnya20260 citations
Strategi Konten Digital Marketing B2B untuk Distributor Kompresor dan Chiller PT Airindo Mitra Utama
Pencipta: Nagasena Tjandra dan Antonius Felix
Pencatatan: Nomor Pencatatan 001387977
Luaran HKI tentang strategi konten digital marketing B2B untuk distributor industri.
Open evidence ->
HKI - Karya Tulis Lainnya20260 citations
Sistem Prompt AI Visual untuk Produksi Konten Digital Marketing B2B PT Airindo Mitra Utama
Pencipta: Bobby Sebastian Sulaiman dan Antonius Felix
Pencatatan: Nomor Pencatatan 001387973
Luaran HKI tentang sistem prompt AI visual untuk produksi konten digital marketing B2B.
Open evidence ->
Book20260 citations
Metode Penelitian Bisnis Digital: Kuantitatif, Kualitatif, dan Mixed Methods Dilengkapi Replication Research Mindmap (RRM)
Authors: Antonius Felix, S.E., S.Kom., M.M.
Venue: Amerta Media, Banyumas
Buku metodologi bisnis digital yang mendukung pengajaran, penelitian, dan pembimbingan akademik.
Open evidence ->
Book (On Going Project)20260 citations
Metode Penelitian Bisnis Digital: Pemodelan PLS-SEM dengan SmartPLS 4
Authors: Antonius Felix S.E., S.Kom., M.M.; Prof. Dr. Arta Moro Sundjaja, S.Kom., S.E., M.M., CDMS
Venue: Amerta Media, Banyumas
On Going Project buku metodologi bisnis digital tentang pemodelan PLS-SEM dengan SmartPLS 4.

BRIN (On Going)20260 citations
AI sebagai Mitra Kreatif dalam Pipeline Produksi GIM: Studi tentang Dampak Sosial dan Ekonomi Implementasi Kecerdasan Buatan di Indonesia
Authors: Antonius Felix (Collaborator Researcher)
Venue: BRIN Pusat Riset Ekonomi Industri, Jasa, dan Perdagangan
Kolaborasi riset sebagai collaborator researcher di BRIN Pusat Riset Ekonomi Industri, Jasa, dan Perdagangan.
Open evidence ->